Profi

Profi is the retailer in Romania with the largest geographical coverage, having over 1.600 locations in more than 670 localities. This customer-centric business model generates the PROXImity to the customer (PROXI is Profi's own brand), that separates very well the brand from other retailers, thus making it a very dear one to the people.

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We have been supporting them with a new touch of design for the images and videos that they use in their 360-degree marketing for promoting their “fiiGO” (to-go) concept.

  • photo
  • video

Profi

Profi is the retailer in Romania with the largest geographical coverage, having over 1.600 locations in more than 670 localities. This customer-centric business model generates the PROXImity to the customer (PROXI is Profi's own brand), that separates very well the brand from other retailers, thus making it a very dear one to the people.

-

We have been supporting them with a new touch of design for the images and videos that they use in their 360-degree marketing for promoting their “fiiGO” (to-go) concept.

Scope of cooperation.

  • Photo sessions – isolated photos and lifestyle photos (for print, flyers, in-store communication, www, social media, outdoor advertisement, TV ads)
  • Food-prep video materials (TV spots, short forms on social media)
  • );

Challenge.

The main goal was to provide Profi with visual content designed to instantly charm and stir desire into their customers’ tummies. “fiiGO” was a new concept so it was utterly important for them to confer it a top-notch aspect with photos and videos tastefully crafted to microscopic details.

  • );

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